BBO office

Bonusway - office

Cozy homebase for a fast growing start-up


We designed a cozy office home for Bonusway, a rapidly growing start-up offering a smart and more social way to shop online for consumers in multiple countries. Bonusway was working out of a temporary office hotel, and needed a new home to root them for the next few years. They had never had their own office, so expectations were high. Bonusway's staff had two demands: a pool table and a proper coffee machine. The office had to feel like home, and suit movie nights just as well as work.



Bonusway, Suomen Ostohyvitys Oy


Kamppi, Helsinki, Finland





Must haves

Good coffee & pool table

100" screen

For videochat (and Eurovision)

Bonusway office custom marquee letters
Bonusway office lounge and kitchen
Bonusway office pool table and custom map

How we did it

In the beginning of the project, Bonusway had two different new spaces they were interested in. We originally created two separate layout plans for the two spaces to compare the opportunities they offered. The office was designed to be open, with the kitchen as the heart of the office. Work stations were grouped into teams for better communication.

Bonusway office before
Bonusway office work space
Bonusway office kitchen
Bonusway office kitchen detail 2
Bonusway office kitchen detail 1

Meeting rooms

Bonusway's internationality and growth was a major theme in the office. The meeting rooms were themed based on countries they operated in: Scandinavia, Russia & Turkey. This was to make sure the overseas teams felt like they always had a place just for them at the HQ in Helsinki.

Scandinavian meeting room

Bonusway office Scandinavian meeting room

Russian meeting room

Bonusway office Russian meeting room
Bonusway office Russian meeting room chairs
Bonusway office Russian meeting room details

Turkish meeting room

Bonusway office Turkish meeting room

Design choices

We created several custom design elements for the office, such as a wooden laser-cut world map to track their world domination, a custom marquee light letter installation, and a lighting installation for the Scandinavian meeting room with the conversation-starting fish lamp. The photowall tells the company's story. We made sure the Bonusway plus logo was subtly placed everywhere, even in the flowerpots.

Bonusway office custom map
Bonusway office custom lamp
Bonusway office custom photo wall
Bonusway office plant pots


Bonusway office Foobar meeting room
Bonusway office Scandinavian meeting room graphics
Bonusway office Russian meeting room graphics
Bonusway office mens WC graphics
Bonusway office womens WC graphics

Privacy meets interaction

The office had to be so comfortable that staff could spend evenings and nights there. This live-in homey feel was created by making an inviting lounge with a massive hidden screen, a communal, central dining room and kitchen, and a cushioned window sill work station. Just to top it off, the office has a nap room for both short and longer naps.

Bonusway office nap room
Bonusway office marquee entrance
Bonusway office window station
Bonusway office pool table and map

Photos by Esa Kapila

Behind the scenes


Want to make your spaces flourish?

+358 40 536 4416
Yrjönkatu 21 C 22, 00100 Helsinki